What are the biggest marketing shifts shaping franchise growth right now?
Join leading franchise marketers from EverSmith Brands, My Salon Suite / Propelled Brands, and FirstLight Home Care as they share key insights from the International Franchise Association Annual Convention 2026.
You’ll hear what themes dominated the conference, how AI and data are moving from buzzwords to practical application, and what changing customer expectations mean for franchise brands.
The panel will break down real world examples, actionable takeaways, and best practices that franchise marketers and franchisees can apply immediately to capture your local market in 2026.
Get a snapshot of the webinar highlights in our recap PDF here.
