Netsertive Q3 Product Update

Welcome to Netsertive’s product update! We’re excited to share the new technology capabilities available this quarter. 

- The Netsertive team

Netsertive’s Advertising Manager

‍Unlock the Power of Your Sales Data

Maximize the value of your first-party data by leveraging the Netsertive MLX platform. With flexible options such as regular exports, scheduled reports, or live data access, you can share real-time sales and store visit data easily. Netsertive can match these records to the leads we generate from calls and form submissions, allowing us to build detailed ROAS reports that show how your marketing efforts directly contribute to sales, providing you with a clear, data-driven understanding of campaign performance.

This data provides advanced audience segmentation for you to create highly targeted digital advertising campaigns as well as importing store visits into platforms like Google for more impactful optimizations. Netsertive can use these insights to share predictive analytics—forecasting trends, optimizing inventory, and tailoring promotions based on historical data. Leverage your data's full potential to boost sales and marketing efficiency.

Netsertive’s Content Manager

Strengthen Your Privacy and Consent Management

Ensuring compliance with changing privacy regulations like GDPR and CCPA is critical for protecting your customers and maintaining trust. Our new Privacy and Consent Management feature provides a comprehensive solution for obtaining, tracking, and managing user consent for data collection on your website. With an easy-to-use dashboard, you can monitor and adjust consent preferences in real time, ensuring you're always aligned with regulatory requirements.

Whether you’re using our Localized Promotion Pages, Location Pages, Microsites, or enabling this as a stand-alone service, this tool seamlessly integrates into your website. It not only allows you to stay compliant but also ensures that key metrics from tools like Google Analytics are accurately tracked, keeping your data reliable while respecting user consent. As your website changes over time, the cookies and libraries you use will also change. Netsertive handles this as we monitor updates to your website and regulations each month. In a world where privacy concerns are increasingly central to digital interactions, having a flexible, robust system gives your business peace of mind and the confidence that your data practices are fully compliant.

Netsertive’s Insights Manager

Transform Calls Into Actionable Insights with AI Call Summaries

Manually reviewing customer calls can be time-consuming and prone to missed details. Our upcoming AI Call Summaries feature will take the legwork out of call analysis, providing quick, automated summaries for each call. This will allow your team to understand key takeaways and customer needs without having to listen to every call or read through each transcript in full. Alongside individual call summaries, this feature will also generate higher-level insights, such as identifying common themes, customer sentiment, and key trends each month.

These summaries will go beyond basic transcription—they will offer practical, data-backed insights to improve your call handling. By understanding recurring pain points, or requests, your team will be able to anticipate customer needs and provide better support. Additionally, our sentiment analysis tool will help gauge customer satisfaction, providing a clearer view of how calls are impacting your overall business.

Introducing the New Leads Manager

Tracking and managing leads is about to get a lot easier with our new Leads Manager module. This tool gives you a complete, person-centric view of all calls and form submissions, grouping interactions by individual so you can see how one person engages with your business over time. 

The module also supports essential lead management tasks, such as adding notes, assigning categories or values, and starring important leads for easy tracking. With its new Lead Classification mechanism, the Leads Manager delivers a more streamlined and effective way to oversee your lead pipeline. These enhancements, available in October, offer you better visibility and control, making lead tracking more efficient and actionable than ever before.

Customer Experience Team Member Highlight: Kristine Radtke 

This quarter’s team member highlight is Kristine Radtke, a Project Manager supporting Netsertive’s partnership programs. Kristine has been an integral part of our project management team, bringing invaluable skills and a proactive approach that has contributed significantly to the success of multiple project launches at Netsertive.  She has demonstrated exceptional leadership by effectively coordinating tasks among team members and clients, ensuring everyone is aligned with project goals and deliverables. Her outstanding communication skills have facilitated clear and consistent updates among stakeholders, ensuring that everyone is informed and engaged. Kristine is an invaluable asset to our clients and Netsertive.

“Every day, I get to work with people who are not only passionate about what they do but also have the drive to challenge themselves and want to learn more. Netsertive, its team members, and its customers are one of a kind. Every challenge or obstacle is faced as a team with a positive and collaborative mindset. We learn from these challenges and pivot as needed. This makes the outcome even more rewarding and heightens the drive to take on more and deliver results for our clients.”

Other Netsertive Happenings

• Check out our new collection of Digital Workshop Videos to get up to speed on the best practices and lingo related to all things digital marketing.
• Watch our On-Demand Webinar, Maximizing Local Lead Generation
• Watch our On-Demand Webinar, Boosting Location Revenue Through Marketing and Customer Experience
• Check out Season 2 of the Franchise Masters! The second season dives into the lives and expertise of franchising's most influential voices.