Netsertive Q1 Product Update

Netsertive’s Advertising Manager

Netsertive Has You Covered: Google Universal Analytics Sunsets July 1, 2024

Marketers will lose access to the Universal Analytics interface and API starting on July 1, 2024 and our team at Netsertive has already completed a frictionless transition, with no action required on your part. Here's a summary of how we've ensured your peace of mind:

• Preemptive Measures: Netsertive has already proactively managed the migration process for our clients well ahead of the deadline.
• Full Transition Done: There's no need to grapple with complex configurations or data migration challenges – we've seamlessly transferred all necessary components to GA4 on your behalf.
• Business as Usual: While GA4 boasts fresh features and a modern analytics approach, Netsertive's expertise guarantees that your digital marketing endeavors continue undisturbed and more potent than ever.

Your Partner in the Rapidly Changing Digital Landscape

In the fast-paced world of digital marketing, keeping up with the latest changes from major platforms such as Meta and Google can be overwhelming. That's where Netsertive steps in, to handle the slew of product releases, algorithm shifts, and policy adjustments that occur constantly in the AdTech world. Netsertive stands at the forefront, managing all recent product updates, algorithm changes, and policy revisions, including:

• Adapting Campaigns to Platform Updates: By staying on top of all recent product news and announcements, we quickly adapt your campaigns to leverage new features and comply with updated guidelines.
• Continuous Optimization: Our technology and team ensures that your campaigns remain unaffected by platform changes, maintaining or improving performance and efficiency.
• Strategic Planning: With in-depth knowledge of upcoming changes, Netsertive helps plan future campaigns, giving you a competitive edge.
• Direct Resolution: When issues related to updates arise, Netsertive not only identifies them quickly but can leverage Premier Partnership relationships with Meta and Google to resolve them expediently.
• Advanced Notice and Preparation: Clients are informed in advance about significant updates, allowing ample time for preparation and strategy adjustment.

Netsertive remains a steadfast digital partner, expertly handling changes from all relevant third-party media partners, so that you can focus on your core business and thrive in your online marketing efforts. 

Netsertive’s Content Manager

Brand Search Engine Optimization (SEO) Rollup Reporting

Get a bird’s eye view of SEO across your locations with our Brand SEO Rollup Reporting in the Insights Manager. By consolidating this data into a single, easy-to-understand report, businesses gain valuable insights into their overall brand visibility. Brand SEO Rollup Reporting not only highlights key metrics such as organic search traffic, keyword rankings, and backlink profiles but also identifies trends, opportunities, and areas for improvement. Armed with this actionable intelligence, businesses can make informed decisions to enhance their online presence, strengthen their brand authority, and drive sustainable growth in the digital space.

‍Increase your Digital Presence

With the Content Manager's robust suite of tools for managing digital presence, businesses can effortlessly maintain a strong and consistent online footprint. Netsertive’s MLX platform seamlessly integrates:

• Business Listings Management for users to update critical information across directories and platforms, ensuring accuracy and visibility across the web. 
• Reviews Management empowers businesses to monitor and respond to customer feedback efficiently, cultivating trust and loyalty. Leverage our AI capabilities to automatically respond to reviews for increased speed, and make sure you get alerted to  personally respond to the one’s needing a more sensitive approach. 
• Social Media Management scheduling allows strategic planning and execution of engaging content across various social channels, maximizing audience reach and engagement. With Netsertive, businesses can take full control of their digital presence, driving meaningful interactions and fostering a great online reputation.

Netsertive’s Insights Manager

Coming Soon! Netsertive’s Marketing Command Center

Welcome to the Marketing Command Center, your all-in-one solution for overseeing every aspect of your marketing campaigns from a single, centralized platform. Netsertive’s new Marketing Command Center in the Insights Manager will provide access to all the intricate details that power your marketing strategies, including:

• See specific Google Tag Manager tags and tracking analytics goals
• Access to your available call tracking numbers
• Real-time visibility into key performance indicators and campaign metrics

Say goodbye to scattered tools and fragmented data – with the Marketing Command Center, everything you need to drive marketing operations success is right at your fingertips. Stay tuned for more updates as we approach release next quarter, and let us know what you’d like to see in your Marketing Command Center.

‍Customer Experience Team Member Highlight: Cleana Broman

We are pleased to highlight this quarter's team member, Cleana Broman. Cleana is one of our Senior Visual Designers, who focuses on creating stellar interactive display and video ads as well as branded collateral on behalf of the many brands we partner with here at Netsertive. Cleana has an eye for capturing the essence of a brand, and is able to efficiently bring programs to life with high levels of quality.

"After I graduated college I had no idea what my future workplace would be like, but I feel extremely lucky it was Netsertive. Both management and my colleagues have always been extremely supportive, and have motivated me when I needed it most. It’s a great feeling working with some of the best creatives I’ve encountered, and ultimately could not have asked for a better place to work!”

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Other Netsertive Happenings

• Digital marketing for multi-location brands is complicated. Check out our blog post, 7 Ways Multi-Location Brands Can Improve Their Local Visibility Online, to learn the top digital strategies and tactics for multi-location marketers and locations like you. 
• Listen in on our latest podcast episodes including Kristopher Stuart from Bloomin’ Blinds on going from a Mom and Pop Shop to Franchise Powerhouse and Darren Keeler from Shuckin' Shack Oyster Bar on crafting local experiences.
• Check out Franchisings first-of-its-kind Docuseries, The Franchise Masters, which delves into the lives and expertise of franchising's most influential voices.

Ready to increase your results? Schedule a strategy call with your Customer Experience team today. You can also access Netsertive’s Insights Manager to review leads and monitor campaign performance in real-time.